Four Ways to Use Instagram’s New Feature “IGTV”
IGTV is Instagram's own video content hub, focused on longer-form video content, with videos up to a maximum of 60 minutes in length. This is a potential game-changer for content creators who specialize in longer form videos. IGTV gives everyone the ability to leverage videos in a totally different way than before – and all in portrait (vertical) format.
A few early adopters of IGTV in the military space include the U.S. Army Band (@usarmyband), USAF Recruiting (@usaf_recruiting), PA ARNG (@panationalguard), and MA ARNG (@manationalguard).
For a step-by-step video tutorial, watch this video starting at the 1:20 mark.